WhiteWall's Photo Books are Incredible in Many Ways

What happens when one of the best printing companies in the world gives photographers the power to make their own photo books? I explored that idea as I looked through the new WhiteWall Photo Books. It then made me wonder why you'd even bother paying a publishing company to do books for you. Of course, they've got a lot of marketing power that you might not necessarily have. But if you have your own solid marketing platform, I truly think that WhiteWall is going to be the best option for photogr...